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Plan Your Marketing Year. Download Our Free 2026 Guide
Marketing pressure rarely comes from a lack of ideas. More often, it comes from planning too late. This free 2026 Australian Marketing Calendar & Planning Guide is designed to help businesses plan earlier, reduce last-minute stress, and make better marketing decisions throughout the year.
Joanne Perreau
Jan 92 min read


A Note as We Step Into the New Year
As one year closes and another begins, I always find myself reflecting. On the work we’ve done, the conversations we’ve had, and the people we’ve been fortunate to work with. Since the beginning of JP Mediaworks, we’ve had the privilege of collaborating with clients across different industries, cultures, and locations. That trust has shaped not only our portfolio, but the way we think, design, and work together. I’m deeply grateful for every client who has invited us into the
Joanne Perreau
Jan 12 min read


Decoding “Make It Pop”: A Creative Agency's Guide to Effective Design Feedback
“Make it pop!” isn’t helpful feedback. Here’s how to give design feedback that leads to better results (and fewer revisions).
Joanne Perreau
Apr 6, 20253 min read


Are You Hurting Your Brand? DIY vs. Professional Design
Still using outdated designs? They could be hurting your brand’s image and costing you customers. Here’s how to fix it!
Joanne Perreau
Mar 13, 20253 min read


What Are Marketing Tools? The Game-Changers You Didn’t Know You Needed
Marketing tools help businesses connect, build trust, and grow. Here are some tools that can help!
Joanne Perreau
Mar 11, 20253 min read


Celebrating Women’s Day 2025: A Personal Tribute to the Women Who Inspire Us
At JP Mediaworks, we’re celebrating the incredible women who inspire us every day. From entrepreneurs and creatives to leaders and innovator
Joanne Perreau
Mar 8, 20252 min read


Why Personalization is Key to Marketing Success
Personalized marketing connects with customers on a deeper level, boosting engagement and sales. Ready to make an impact? Let’s chat!
Joanne Perreau
Jan 20, 20253 min read


How to Spread Holiday Cheer Through Your Brand This Christmas
The holiday season is the perfect time to show your customers some love! In this post, we share fun, festive ways to spread holiday cheer th
Joanne Perreau
Dec 12, 20244 min read


How to Build a Social Media Strategy That Actually Works
Building a social media strategy that works takes more than just posting regularly. It’s about creating a meaningful connection with your au
Joanne Perreau
Dec 9, 20243 min read


Design Mistakes to Avoid: Tips for Creating Impactful Visuals
Design mistakes can make or break a brand's visual identity. From overcomplicating layouts to ignoring mobile optimization, small errors can
Joanne Perreau
Dec 6, 20242 min read


The Magic of a Brand Guide: Why Your Business Needs One
In today's bustling market, consistency and clarity are key for a brand to stand out. A great tool to achieve that is a brand guide—your...
Joanne Perreau
May 11, 20242 min read


A Guide to Giving Efficient Feedback on Designs
Welcome to the vibrant world of JP Mediaworks, where creativity knows no bounds! As a leading creative agency, we understand the pivotal...
Joanne Perreau
Nov 16, 20232 min read


How Your Audience Engage with Creative Social Media Visual Graphics
In this post, we'll delve into the captivating world of creative visuals and how they impact audience engagement on social media. As a...
Joanne Perreau
Oct 1, 20232 min read


Designing a Winning Relationship: A Graphic Designer's Guide to Building Strong Client Connections
Discover the essential tips and strategies to establish a successful relationship with your clients as a graphic designer.
Joanne Perreau
Apr 16, 20232 min read


5 Top Design Trends to Elevate Your Brand in 2023
Incorporating these design trends into your brand's visual identity can help elevate your brand and make it more memorable and engaging.
Joanne Perreau
Apr 15, 20232 min read


Pepsi Unveils New Logo and Visual Identity for 125th Anniversary
Pepsi, the popular beverage brand, has recently unveiled a new logo and visual identity ahead of its 125th anniversary this autumn.
Joanne Perreau
Apr 14, 20231 min read


Important Details to Include in Your Business Name Card
Make a lasting impression with your business card by including key details such as your name, logo, tagline, social media handles, and more.
Rowena Rosabel
Jan 10, 20233 min read
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