PROJECT SUMMARY
Kyuten Robatayaki is a Japanese restaurant in Johor Bahru that blends modern street-style dining with traditional izakaya culture. The concept is hip, bold, and contemporary, while remaining grounded in Japanese culinary heritage.
The client required a cohesive brand identity that felt authentic yet modern, and could be seamlessly applied across the restaurant space and all customer touchpoints.
LOCATION
Johor, Malaysia
INDUSTRY
Japanese Restaurant
CATEGORY
Visual Identity & Signage
KYUTEN ROBATAYAKI
We developed the brand identity from the ground up, creating a logo and visual language inspired by traditional Japanese elements, balanced with clean, modern graphic treatments to reflect the restaurant’s street-food energy.
The identity was applied across signage, menus, lanterns, fabric elements, and print materials, resulting in a cohesive and immersive dining environment that reinforces Kyuten Robatayaki’s unique character.
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